If you've been on the internet lately, it will have you thinking that you've got to be doing all the things all the time to build a business that sustains your life and makes an impact.
My opinion? It's not necessary, and in fact, probably does more harm than good.
Instead, I love to see intentionally built businesses that aren't just a bunch of exhausting marketing tactics, but rather a thoughtful combination of business, heart, and legal that changes the world.
If you hang around with me, you'll see how simple it can be. Let's start with the legal foundation you need to transform the lives of others, and then, using my behind-the-scenes intel on successful coaching businesses (plus my own 7-figure companies), we'll figure out your personal recipe for sustainable growth.
Instead, I love to see intentionally built businesses that aren't just a bunch of exhausting marketing tactics, but rather a thoughtful combination of business, heart, and legal that changes the world.
If you hang around with me, you'll see how simple it can be. Let's start with the legal foundation you need to transform the lives of others, and then, using my behind-the-scenes intel on successful coaching businesses (plus my own 7-figure companies), we'll figure out your personal recipe for sustainable growth.
f you've been on the internet lately, it will have you think that you've got to be doing all the things all the time to build a business that sustains your life and makes an impact. My opinion? It's not necessary, and in fact, probably does more harm than good.
see the offerings
We help great coaches with the business and legal foundations they need to build a body of work that outlives them.
Good Authority:
We make businesses work.
about us
I've lived 100 lives already - ask me! :)
I'm a collector: art, vintage designer bags and shoes, and I'm renovating a 20s bank into a townhouse. LOVE.
I'm on the Sag/Scorpio line - the Cusp of the Revolution!
Black on black on black... this color feels fresh to me and I'm wearing it all the time.
Quick Facts About Valerie
passive income and big impact with limited time and resources.
If you are a great coach and you have concerns about being stretched too thin or having to follow industry trends that feel wrong, you can rest easy.
There is an alternative, ethical way to scale that maintains client results without burnout! I'm 100% here for it, and for you.
Hey, I'm Valerie, founder of Good Authority. I've been practicing law in Las Vegas (my hometown!) since 2008. I retired from my local law firm in 2024 to go all in on legal support & biz growth for coaches.
Since 2015, I've been working with coaches, as a client and their lawyer friend. I'm a true believer in coaching: being in the room with the people who have gone before, helping me see and dismantle my fears, and unleash my potential in business and in life.
With the help of great coaches, I built - at the same time (don't recommend ;) - seven-figure law practices and passive income digital products businesses... without being insta-famous.
With Good Authority, it's my turn to pay it forward.
Here, you'll find best-in-the-industry legal protections for your paycheck, content, and reputation, built from my years of real experience as a lawyer going the distance for clients in court. No "good ideas in theory" here.
Plus: I'll show you exactly how to repeat my my success for more
Good Authority Founder, Lawyer, Author, & CEO
Meet Valerie
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ready to sign your first or next client with confidence?
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